How Hyundai Reunited Troops With Their Families for Super Bowl Surprise – WBNews

“Good Morning America” went behind-the-scenes for the making of Hyundai’s emotional Super Bowl commercial this year. The automaker’s ad virtually reunites U.S. troops overseas with their families who were at the big game in Houston. The commercial was shot in a suite at Super Bowl LI and at an undisclosed overseas military base where Hyundai built “360-degree immersive pods,” which “allowed the soldiers to feel as though they were in the stadium,” the company said in a statement. The ad was directed by Peter Berg, who told “GMA” today that when he first heard about the idea, his reaction was “that we would never do it, that it was crazy.” “I’m like, ‘Yeah, OK, sure this is a great idea, you know, this is Hollywood dreaming at its finest,’” Berg said. He credited working with an all-star team for helping this “crazy” idea come into fruition. “The NFL was really cooperative and the Department of Defense was cooperative, and you know Hyundai’s just extraordinarily gracious and generous,” Berg added. Berg described how the virtual reunion worked. “Soldiers go sit down in the pod, they pick up some virtual reality glasses they start watching the game,” he explained. “They think that’s the experience, they’re watching the game,” Berg added. “They take the glasses off, the whole pod lights up 360-degrees … they look to their left and their kids are there, look to the right and their mom’s there.” The three soldiers featured in the commercial, Sgt. Richard Morrill, Spc. Erik…more detail

Để lại một bình luận

Email của bạn sẽ không được hiển thị công khai. Các trường bắt buộc được đánh dấu *